Job title: Digital Marketing Specialist
Type of employment: Full-time (Remote)
Budget: $4 - $6/hr
Shift Schedule: 8:00 am-4:00pm CST
We are seeking a Digital Marketing Specialist to take ownership of our paid advertising efforts across multiple platforms. The ideal candidate will be hands-on, analytical, and experienced in scaling campaigns that directly drive e-commerce revenue. This role requires someone who thrives in an independent, fast-paced environment and has a proven ability to manage budgets effectively while achieving measurable results.
About the Company
Our client is a rapidly expanding e-commerce brand in the health and wellness industry. Partnering with fitness and clean lifestyle organizations, they are known for innovative products that support healthy living. The company fosters a culture of integrity, accountability, and collaboration, encouraging team members to solve problems creatively and deliver results with excellence.
Core Values
- Dedication to healthy lifestyles
- Integrity and ethical practices
- Work ethic and pursuit of excellence
- Results-driven approach
- Collaboration and teamwork
Role Objectives
- Strategically manage and grow paid ad campaigns to hit key performance targets and maximize ROAS
- Monitor, analyze, and refine campaigns to drive consistent growth in online sales
Key Responsibilities
- Develop, launch, and optimize paid ad campaigns across Meta (Facebook/Instagram), Google, TikTok, and other platforms
- Test and refine creatives, targeting strategies, and ad variations in partnership with the creative team
- Track and report on campaign metrics including conversions, spend efficiency, and ROAS
- Provide actionable performance insights and regular reporting to leadership
- Stay ahead of platform changes, advertising trends, and compliance requirements
- Manage advertising budgets to align with growth goals
- Respond quickly to campaign-related needs and maintain availability during work hours
Required Skills & Qualifications
- Demonstrated success managing Meta, Google, TikTok, and Instagram ad campaigns for e-commerce brands
- Strong understanding of Ads Manager, Google Ads, and TikTok Ads Manager
- Data-driven approach with the ability to interpret performance metrics and make optimization decisions
- Experience with ad budget allocation and ROI tracking
- Self-motivated with the ability to work independently without constant oversight
- Reliable laptop and stable internet connection during work hours
Preferred Skills & Qualifications
- Experience increasing ad budgets while maintaining/improving ROAS ($100,000+)
- Knowledge of creative testing strategies and performance-based optimizations
- Familiarity with e-commerce marketing trends and customer behavior insights
TO APPLY
1. Kindly go to this link: https://www.careers-page.com/outsource-recruiter-careers/job/L3X4R45V
2. Please note that only shortlisted candidates will be contacted.
3. Anyone who does not follow the instructions above and the ones indicated on the form will not be considered.
Job Type: Full-time
Pay: Php39,000.00 - Php59,000.00 per month
Benefits:
- Work from home
Work Location: Remote