Paid Search Specialist
About Telostaff:
We help companies and people be the best version of themselves.
Telostaff is a premier staffing agency specializing in connecting small and emerging U.S.-based businesses with talented, fully-remote professionals from the Philippines. Our mission is to foster growth and innovation by providing dynamic companies with the support they need to thrive. Unlike traditional BPO giants, we partner with agile, newer enterprises that offer a vibrant, collaborative, and fun work environment, free from rigid corporate structures. If you are looking to join a forward-thinking organization that values creativity and teamwork, consider applying today!
Job Summary
We are seeking a Paid Search Specialist to take ownership of high-budget digital ad campaigns across a growing network of nearly 50 retail locations in multiple geographies. This role is primarily focused on managing and optimizing paid search efforts to drive qualified traffic and maximize ROI. If you're highly analytical, experienced in managing large-scale paid campaigns, and comfortable working in fast-paced, data-driven environments, we’d love to hear from you.
Duties and Responsibilities
- Manage and optimize paid search campaigns across platforms such as Google Ads and Bing.
- Allocate and monitor a significant monthly budget across multiple geographic regions and nearly 50 locations.
- Conduct keyword research, craft compelling ad copy, and manage bidding strategies.
- Monitor key performance metrics (CTR, CPC, CPA, ROAS) and adjust campaigns accordingly.
- Generate performance reports and provide strategic insights to stakeholders.
- Support SEO improvements and ensure alignment between paid and organic strategies.
- Collaborate with marketing and regional teams to align campaigns with business goals.
- Contribute to occasional marketing automation initiatives (e.g., drip campaigns, email workflows).
Required Skills and Abilities
- 2+ years of experience managing paid search campaigns with significant monthly budgets.
- Proven success with major paid search platforms (e.g., Google Ads, Bing/Microsoft Advertising, etc.).
- Strong analytical skills and hands-on experience with campaign optimization and reporting.
- Experience working across multiple locations or regions within a single organization.
- Ability to work independently and adapt in a fast-moving environment.
- Ability to work US hours, with flexibility once independently working in the role dependent on client preferences.
Preferred Qualifications
- Experience with marketing automation tools (e.g., HubSpot, ActiveCampaign, Mailchimp).
- Familiarity with basic SEO practices and web analytics tools (e.g., Google Analytics).
- Background in retail or multi-location service-based businesses.
- Familiarity with CRM platforms and customer segmentation strategies.
- Experience with landing page optimization and conversion tracking.
Telostaff Core Values and Benefits:
Together we…
- Focus On People: We consistently demonstrate care, love, dignity, and respect in all interactions, fostering deep connections and understanding.
- Embrace a Growth Mindset: We nurture curiosity, foster self-improvement, and approach challenges with a problem-solving and solution-oriented attitude, unlocking endless possibilities for personal and professional development.
- Pursue Excellence: We deliver exceptional customer service, maintain an unwavering commitment to quality, and continuously innovate to exceed expectations and set new standards of achievement.
- Operate Proactively: We take responsibility for actions, ensure tasks are completed efficiently, foster clear communication, and embrace gratitude as a guiding principle, embodying a culture of accountability and appreciation.
Benefits:
- Work remotely
- Internet Stipend
- Company IT equipment (laptop, monitor, etc.)
- 12 PTO Days + 12 Holidays annually
- 13th month pay
- Scheduled salary adjustment after six months, 1 year, and each year after
Job Type: Full-time
Pay: Php47,000.00 - Php57,000.00 per month
Benefits:
- Additional leave
- Company Christmas gift
- Company events
- Flexible schedule
- Health insurance
- Opportunities for promotion
- Pay raise
- Work from home
Education:
- Bachelor's (Required)
Experience:
- paid search campaigns: 2 years (Required)
- SEO: 1 year (Preferred)
- marketing automation tools: 1 year (Preferred)
Language:
- English (Required)
Work Location: Remote
