DUTIES & RESPONSIBILITIES:

Develops channel strategy and manages conformity and implementation
Conceptualize and controls outlet segmentation
Develops category management strategy and standards
Defines and enrolls others in Trade Marketing processes
Trains direct reports along with non-Trade Marketing staff on the essence of Trade Marketing
Defines Trade Marketing competences, skill gaps and training platforms for direct and indirect reports
Directs and manages the implementation of programs, events and projects in trade marketing to achieve objectives regarding products, revenue, profitability, market share and services.
Analyzes trade marketing programs and adjusts implementation strategies and tactics to increase the effectiveness of execution
Oversees the on-time execution of trade marketing plans to ensure effectiveness in delivering volume and market share objectives
Conducts trade visits to keep abreast of issues, review execution effectiveness, monitor competitors’ activities and observe changes or opportunities in the market.
Visits and conducts meetings with principals in keeping with agreements and geared toward establishing and maintaining consistent corporate image.
Prepares the trade marketing budget; manages the approved budget
Manages the Company’s Trade Marketing Assets to ensure optimal utilization.
Establishes and maintains sound and mutually beneficial relationships with customers.

Work Schedule - Monday-Friday

Job Types: Full-time, Permanent

Pay: Php25,000.00 - Php35,000.00 per month

Benefits:

Schedule:

Supplemental Pay:

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Retail Marketing Officer

Marketing Officer